This episode of “Partners in Time” features a dose of female power. CMO and chair of the Sustainability Committee at IWC Schaffhausen, Franziska Gsell is welcomed by host Paul Ripke and discusses sustainability, her career in a male driven industry, and her recipe for success. She always showed a strong interest in people; staying curious and trying to understand others has brought her where she is today. But it seems the businesswomen was always meant to end up at IWC. Born in Schaffhausen, she has always had a strong connection to the brand and chance has decreed that Gsell performed as a 4-year-old ballerina on the same stage where she welcomed her IWC team years later as CMO.

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In only two days, Valtteri Bottas will compete with Mercedes in the Monaco Grand Prix. Our host Paul Ripke had the chance to welcome the formula one driver as a guest for the latest episode of Partners in Time. The two go way back to when Paul was team photographer and talk about their shared love for Finnish sauna and cycling. In addition, Bottas shares the trigger that made him become a racing driver. Initially, he fell in love with the speed but what is even more addictive and kept him in the game was the competition. The drivers says, the recipe for his success is to keep the stress level low and keep concentrated. Finally, don’t miss out on exclusive travel tips from Valtteri in his homeland Finland.

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If you want to be inspired this is the episode of “Partners in Time” you cannot miss. This time our host Paul Ripke talks to a known name for watch lovers, Justin Hast. He is a watch photographer, a writer, the face of IWC Heritage series and a digital marketing specialist to just mention some of his occupations. In this episode Justin reveals what a style council for Mr. Porter does and talks about the new IWC Pilot’s Chronograph for the 10th anniversary of Mr. Porter. Taking on his first mission as a style council in this podcast, he shares with our host his style ideas for a new watch strap. Tune in and maybe you even pick up some traveling tips from one of the two partners in time.

Can’t want to wait to check out our designs? - Check out our Instagram page: [https://www.instagram.com/iwcwatches/](https://www.instagram.com/iwcwatches/)

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From blog to media empire - in this episode of Partners In Time Chris Grainger-Herr welcomes founder David Fischer and unveils the success story of the lifestyle platform Highsnobiety. He reveals how changing trends in society and the rise of social media have helped him build his business. In this podcast, David & Chris dive into the world of man’s fashion, streetwear and of course sneaker culture. Having grown up very close to each other, they discovered that they were both regulars at the same Foot Loocker in Frankfurt (Hauptwache). Be sure to listen to this episode to get valuable tips from David Fischer and IWC CEO Chris Grainger-Herr on how to blend in at dinner parties when surrounded by bankers. Don't forget to check us out on instagram: [https://www.instagram.com/iwcwatches/](https://www.instagram.com/iwcwatches/)

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Aurel Bacs, known as a passionate walking encyclopedia, is an absolute pioneer in the watch industry. He turned his passion into his profession and runs the watches department of Phillips auction house. He mentions that collecting watches is not just about buying a watch, but that there is community behind it that exchanges, helps and talks to each other. In this episode of Partners In Time, Chris Grainger-Herr and Aurel Bacs talk about the watch market, the value of watches and especially about the correlation between passion and money. And if you want to know why Aurel Bacs felt like James Bond, be sure to listen to the Partners in Time episode.

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It's not just about designing watches, but also about the story behind them. In this episode, Paul Ripke talks to Christian Knoop, Creative Director at IWC Schaffhausen. Even as a child, Knoop noticed that he had a special passion for design. For 13 years, he has been designing watches and building stories around them. Through storytelling, he is able to build an aesthetic universe around the launch of a new collection. To maintain the origin of iconic collections, traditional values and established designs are combined with new trends, such as innovative material or color codes. But when doing so, attention must always be paid to the design language—and not only to the need of the customer. Listen to this episode of Partners In Time to find out what lies at the heart of the design process at IWC and where inspiration is drawn.

Can’t want to wait to check out our designs? - Check out our Instagram page: https://www.instagram.com/iwcwatches/

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From photographer to storyteller - in this episode of Partners In Time Chris Grainger-Herr finds out what's really important to Paul Ripke. Ripke has realized that he wants to highlight the story and the people behind his photos and videos. Good stories touch people - that's the secret behind successful content. And then there is the timing, which plays crucial role for a good story. Thus if the timing is right, the story can be great. Especially audio formats can leverage time even better since it is often much more personal. Be sure to listen to this episode to find out how Paul Ripke lost an IWC watch and if IWC CEO Chris Grainger-Herr has ever lost one as well. Don't forget to check us out on instagram: https://www.instagram.com/iwcwatches/

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For Lewis Hamilton the most important thing is finding balance in life. In this episode of Partners In Time, the 7-time Formula 1 World Champion shares how he found balance between his professional and personal lives. He enjoys family time, exploring the mountains and doing winter sports. IWC CEO Chris Grainger-Herr and Hamilton discuss current changes in our rapidly evolving world and the fact that brands and people are starting to think more diversely is indicative of a positive trend in our society. In addition, Hamilton provides some tips on how to focus on yourself and free yourself from outside influences. If you want to find out more about IWC and the people behind the brand, check us out on Instagram: https://www.instagram.com/iwcwatches/

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Launching on April 7th together with the new IWC app, you will be able to listen to Partners In Time once a week. It's about meeting watch enthusiast and friends of IWC from all over the world. Every week we are going to talk with inspiring and remarkable guests to find out more about their journeys. They have stepped out of their comfort zone, challenged themselves as well as their surroundings in order to fulfill their vision and their dream. How did they become who they are today? We try to find out the secrets of their success. Find us wherever you get your podcasts!